Great insights! What was it that got your attention 6 mo ago? Could be good data ?
I agree lots of short comic sound bites (telling the story over multiple clips) is a major key. Linked to larger short comic stories on websites.
I also want to add to the emotions you addressed. I work in holistic mental health industry. Many ppl are in a -new level- of "fight, flight or freeze" this month. It's like a quiet denial / disillusionment... their mind has not yet caught up to the flip of news info in addition to physically having a variant of covid or many family and friends having it all within less than 6 weeks. Another unexplainable shock / clinging to vaccine narrative. I think the only way to reach people involves comic relief, humor, hope, and mostly normalizing their experience.
Great insights! What was it that got your attention 6 mo ago? Could be good data ?
I agree lots of short comic sound bites (telling the story over multiple clips) is a major key. Linked to larger short comic stories on websites.
I also want to add to the emotions you addressed. I work in holistic mental health industry. Many ppl are in a -new level- of "fight, flight or freeze" this month. It's like a quiet denial / disillusionment... their mind has not yet caught up to the flip of news info in addition to physically having a variant of covid or many family and friends having it all within less than 6 weeks. Another unexplainable shock / clinging to vaccine narrative. I think the only way to reach people involves comic relief, humor, hope, and mostly normalizing their experience.