Hi Steve. I’m a creative strategist in LAH. I am blown away by your work over the past nine months. It makes sense that this script resonates with most everyone who follows you. But who is our primary target audience? If our strategic objective is to spread seeds of doubt and try to convert others who have bought into the MSM narrative …
Hi Steve. I’m a creative strategist in LAH. I am blown away by your work over the past nine months. It makes sense that this script resonates with most everyone who follows you. But who is our primary target audience? If our strategic objective is to spread seeds of doubt and try to convert others who have bought into the MSM narrative (such as myself six months ago!), I agree with some on this thread that you might want to consider some refinements that could help us break through the mass formation. Here are the top three tweaks that come to my mind: 1. Use your big idea and content to create smaller digestible single minded one to two minute spots (maybe hire the creatives from the Lincoln Project.) 2. Have fun with the plethora of reasons to hate Mr. F (i.e. he didn’t take the V along with a great many of his colleagues) 3. Tone down gloom and doom messaging around taking too many injections. Much like with global warming fear, this will shut them down. Denial and anger is a powerful response to facing unthinkable dire consequences. I hope and believe we will find a great many ways to help people who are suffering adverse reactions over time. Thanks for your consideration of my ideas and your incredible effort to turn things around!
Great insights! What was it that got your attention 6 mo ago? Could be good data ?
I agree lots of short comic sound bites (telling the story over multiple clips) is a major key. Linked to larger short comic stories on websites.
I also want to add to the emotions you addressed. I work in holistic mental health industry. Many ppl are in a -new level- of "fight, flight or freeze" this month. It's like a quiet denial / disillusionment... their mind has not yet caught up to the flip of news info in addition to physically having a variant of covid or many family and friends having it all within less than 6 weeks. Another unexplainable shock / clinging to vaccine narrative. I think the only way to reach people involves comic relief, humor, hope, and mostly normalizing their experience.
Hi Steve. I’m a creative strategist in LAH. I am blown away by your work over the past nine months. It makes sense that this script resonates with most everyone who follows you. But who is our primary target audience? If our strategic objective is to spread seeds of doubt and try to convert others who have bought into the MSM narrative (such as myself six months ago!), I agree with some on this thread that you might want to consider some refinements that could help us break through the mass formation. Here are the top three tweaks that come to my mind: 1. Use your big idea and content to create smaller digestible single minded one to two minute spots (maybe hire the creatives from the Lincoln Project.) 2. Have fun with the plethora of reasons to hate Mr. F (i.e. he didn’t take the V along with a great many of his colleagues) 3. Tone down gloom and doom messaging around taking too many injections. Much like with global warming fear, this will shut them down. Denial and anger is a powerful response to facing unthinkable dire consequences. I hope and believe we will find a great many ways to help people who are suffering adverse reactions over time. Thanks for your consideration of my ideas and your incredible effort to turn things around!
Great insights! What was it that got your attention 6 mo ago? Could be good data ?
I agree lots of short comic sound bites (telling the story over multiple clips) is a major key. Linked to larger short comic stories on websites.
I also want to add to the emotions you addressed. I work in holistic mental health industry. Many ppl are in a -new level- of "fight, flight or freeze" this month. It's like a quiet denial / disillusionment... their mind has not yet caught up to the flip of news info in addition to physically having a variant of covid or many family and friends having it all within less than 6 weeks. Another unexplainable shock / clinging to vaccine narrative. I think the only way to reach people involves comic relief, humor, hope, and mostly normalizing their experience.
The Lincoln Project? They have used Lincoln's name in vain. Don't use them. Horrible thing 'The Lincoln Project,' did to the American people.